Monday, April 13, 2015

C.O.A.C.H.I.L.L.I.N.

Coachella Vibes


The music festival in the desert booked over 100 artists, 6 stages, over 200,000 people in attendance over 2 weekends and created a lifetime worth of memories. This year I was lucky enough to attend the music festival in Indio, California just a few minutes away from Palm Springs. 



In 1993, Pearl Jam performed at the Polo Fields in Indio, California as a way to boycott Ticketmaster and a number of event centers in Southern California. In 1997, the promotion firm Golden Voice (which helped to plan Pearl Jam in ’93) was having trouble booking large scale event centers and remembered how successful the concert in the desert was in the past and decided to begin the Coachella Valley Music & Arts Festival. Due to the Woodstock riots and fires just three months prior to opening day of Coachella, the staff banned on-site camping until 2002. The two day event brought 70,000 people and booked artists not normally played on the radio and sold day passes for $50 each. Coachella quickly picked up the nickname as the “Anti-Woodstock”.
Fast forward to 2015 the current scene in the desert. Coachella now takes place over 2 weekends and brought in the largest crowd to date. The music acts range from House, Hip-Hop, Alternative, Light Rock and Pop. The event is now not just about the music, but the fashion, celebrities and promotion of businesses. It was my first year at the event and I can definitely speak for every other attendee and say that it was absolutely mind blowing. The art displayed around the polo fields, the range of musical events and the memories of making new friends is indescribable. I am so lucky to work for an awesome alternative radio station in San Francisco and can say that I’ve seen a lot of the acts that performed that weekend, but so many new artists I am now a fan of.
Here is a list of some artists in attendance that you should listen to;
Azelia Banks, Flosstradamus, Chet Faker, Alabama Shakes, Alt-J, Jungle, Vance Joy, George Ezra, Jack White, Fitz & the Tantrum, Tame Impala, Milky Chance, The Weeknd, Florence & the Machine.


My new romper from a boutique on Haight & Ashbury, Nordstrom BP booties, Roxy fringe bag, Forever 21 necklace & Forever 21 sunglasses

Absolut Vodka had a prism photo booth, I couldn't resist! 

The art was absolutely incredible. That caterpillar was so freaking awesome!


 I went to a small private school from K-8th grade and we had about 30 students that attended for all 9 years. I've known these two for 20 years, how crazy is that?! We've been through so much together and I can confidently say that they will be my friends for a lifetime. 

Sephora cosmetics had a tent at the festival and even had flash tattoos for all attendees. The golden temporary tattoos were definitely the "it" trend for the weekend. I decided to take the trend and put my own unique twist to it. I even made it to the Sephora Snapchat page, what what?!! 

The caterpillar turned into a butterfly!? That's so awesome! 

The infamous ferris wheel! PS. always wear comfy shoes and layered clothes. 


Coachella camping with these lovelies


Drake headlined on Sunday night and tons of people had jokes throughout the festival